Navigating Contract Pitfalls: Non-Negotiables, Non-Competes, and Commission StructuresIn this episode, the hosts discuss the crucial aspects of written contracts, focusing on three major red flags: non-negotiable contracts, overly restr...

Navigating Verbal Agreements in Sales: Risks and PrecautionsIn this episode of Deep Dive, the hosts discuss the importance and risks associated with verbal agreements in the sales world, particularly between representatives and principa...

Mastering Contracts as a Manufacturer's Rep: Essential Tips and Clauses.  In this episode, we delve into the crucial role of contracts in the manufacturer's rep world. After making an excellent first impression and securing a partn...

Landing Your First Principal: A REP Model Deep DiveThis episode explores the process of landing your first principal as a new REP, including expert advice from Sid Ragona and David Westdorp, as well as LinkedIn tips from HubSpot. The di...

The Rep Model: Uncovering Value from the Principal's PerspectiveIn this episode of Deep Dive, the focus shifts to the value of the representative model from the principal's perspective. The discussion covers why companies opt for reps i...

The Essential Guide: Business Model Canvas vs. Full Business Plan. In this episode, we explore the importance of planning for starting a representative (rep) business. We discuss whether a 20-page formal business plan is necessary,...

Maximizing Your Rep Journey with MANA: Tools, Resources, and StrategiesIn this episode, we delve into the invaluable resources available for reps through MANA, the Manufacturers' Agents National Association. We cover key players in the ...

The Essential Role of SCORE Mentors in Building a Successful Rep Firm. In this episode, the hosts explore the importance of including SCORE mentors in the advisory teams of new representative firms. They discuss the invaluable, fre...

Unlocking Success with Jerry Leth: Insights from a Top Manufacturers' Rep. In this episode, we delve into the career journey of Jerry Leth, a seasoned manufacturer's representative who rose to become the VP and GM of the Manufactur...

Entrepreneurship in the Electronics Rep Industry: Lessons from Frank Muto.In this episode of our deep dive series, we explore the journey of Frank Muto, an entrepreneur with 30 years in the electronics rep industry. Frank built and succ...

Unlocking the Power of Secondary Principles: Insights from Scott LauIn this episode, we explore the intricate world of independent manufacturers reps with insights from industry veteran Scott Lau, who has a remarkable 46-year career as ...

Starting a Rep Company: Insights from Industry VeteransThis episode dives deep into the essentials of starting a representative (rep) company with invaluable advice from seasoned experts Sid Ragona and Frank Muto. Both experienced reps ...

Building Your Essential B.A.I.L. Team for Business SuccessIn this episode, we discuss the crucial but often overlooked step of starting a business: assembling your B.A.I.L. team—Banker, Accountant, Insurance Agent, and Lawyer. With insi...

Bootstrapping Start-Up Financing.  An in-depth discussion on bootstrapping as a strategy for financing a new rep company. This episode covers the advantages and challenges of bootstrapping, ways to source initial funding, and the m...

Sales Commission Timelines.  In this episode, we dive deep into what it takes to build a career as a sales rep, focusing on understanding sales commission timelines. Sid Ragona, a veteran sales rep with nearly 20 years of experienc...

Starting a Rep Company: Essential Expenses.  In this episode, the hosts delve into the essentials of starting a rep company, focusing on the often underestimated startup costs. They are joined by Sid Ragona, a seasoned rep and SCOR...

Can You Launch a Rep Company While Keeping Your Day Job?In this episode, we delve into the complexities of starting a rep company while still working a full-time job. We discuss the allure of becoming your own boss and the potential pit...

Funding Your Rep Business: Do you need Savings?In this episode, we explore the critical question of whether you need savings to start a manufacturer's rep business. Featuring insights from veteran rep Sid Ragona, we delve into the impor...

The Manufacturer's Rep Career:  Starting a rep company.  In this episode, the hosts delve into the essentials of starting a rep company, focusing on the often underestimated startup costs. They are joined by Sid Ragona, a seas...

The Launch Episode of Repping 101In the kickoff episode of Repping 101, hosted by Sid Ragona, discover the evolution of this project from a book to a micro podcast. This podcast is tailored for sales professionals and support personnel ...